In this tutorial, we'll walk through building a complete lead pipeline automation using n8n. By the end, you'll have a system that captures leads, qualifies them with AI, and nurtures them automatically.
Day 1-2: Set up your lead capture. Connect all your lead sources — web forms, LinkedIn, email — to a central n8n workflow using webhooks.
Day 3-4: Build the qualification engine. Use GPT-4 to score leads based on firmographic data, engagement signals, and intent indicators.
Day 5-6: Create the nurture sequences. Design automated email sequences that adapt based on lead behavior and scoring.
Day 7: Test and launch. Run end-to-end tests with sample data, then go live and start monitoring results.